Victor Melfi, Jr., Chief Strategy Officer and SVP of Voice Service
Victor Melfi Jr. is the chief strategy officer (CSO) and senior vice president (SVP) of Voice Services at VoiceBox. Previously, Melfi served as CSO of InfoSpace.
Throughout his career, Melfi has been called-on to provide extensive technology strategy consulting for the CEOs of the world's leading tech companies. His professional expertise in tech strategy, direct marketing and advertising served him well during his tenure at the Strategy and Media practice of the office of Booz-Allen and Hamilton, and while he re-engineered the Global Promotion, Selection and Analytics business and systems at Reader's Digest Inc.
Melfi led a successful 1997 IPO of Multiple Zones as CEO, and subsequently also led and sold two other technology companies.
As an expert in technology strategy, direct marketing, and advertising, Victor recently co-authored the book Mobile Advertising - Supercharge Your Brand in the Exploding Wireless Market. In the well-recieved publication, co-authors Chetan Sharma, Joe Herzog, and Victor Melfi address the challenges surrounding mobile advertising and explain how to create long-term value with the emerging mobile advertising platform.
